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Top 11 Direct Sales Software Reviews

Who are the top Social Selling Enablement Vendors?

Direct Sales Success Platform Landscape

It can be difficult choosing the perfect direct sales enablement platform for your business. This software comparison features the top platforms to help you begin the process of choosing the best solution for your company.

Your solution needs to align with your unique field requirements, be compatible with your existing workflow and support your future growth and expansion plans.

Here we take a look at 11 network marketing vendors:

  • AMI
  • Cotano
  • Krato Journey
  • MarketPowerPRO
  • Pamtree
  • Penny AI
  • Rallyware
  • RapidFunnel
  • Teamzy
  • Traktivity
  • Verb Technologies

Learn more about these solutions >

Pillars of Direct Sales Success

These are the four pillars of direct sales success used to review the top 11 direct sales software platforms and create the Competitive Landscape below. Keep these in mind while researching the best option for your company.

Customer Experience

An exceptional brand experience across the entire engagement cycle, from initial introduction to becoming a customer to a brand champion.

Consultant Experience

A consistent experience that balances a consultants own onboarding and training journey with the ability to then run their business all through one streamlined digital tool.

Leader Experience

Effective team management through real-time team performance tracking with daily tasks to suggest revenue-boosting activities all while still providing an exemplary level of customer care.

Corporate Experience

Aligning corporate goals with the field needs, combining end-to-end digital engagement, exceptional customer service, multiply sales and elevate the brand, all while providing relevant data back to corporate.

Competitive Landscape

Comparison Matrix showing the top 11 direct sales apps, showing Penny AI as the most enterprise-ready and complete option

A key success metric of a new software partner is the adoption rate by both corporate and the field. In a recent industry survey, 89%* respondents identified digitization as a key initiative critical to their organization’s success, but many respondents also noted that its delivery across the entire organization would require comprehensive “change management” strategy and resources. These two factors led us to look into the Platform Completeness and Scalability of each solution.

Comparison Matrix showing the top 11 direct sales apps, showing Penny AI as the most enterprise-ready and complete option

OutcomesIcons 6

Horizontal Axis

Platform Completeness 

The horizontal axis of the comparison graph represents the vendor’s focus on a single-success area vs the completeness of vision covering all 4 areas of success (Customer, Consultant, Leader and Corporate).

OutcomesIcons 10

Vertical Axis

Scalability

The vertical axis of the comparison graph analyzes the vendor’s ability to scale across regions, provide comprehensive onboarding, their success and adoption services and proven implementations into large-scale direct sales environments including integrations into existing systems and platforms.

Top 11 Direct Sales Software Summaries

While the pace of digital innovation, along with enhanced AI capabilities are driving the corporate IT strategies and vendor roadmaps, an increased focus on customer and consultant experience is driving the transformation of Field Success and Sales Enablement platforms.

Together, these two factors are pushing the digital capabilities and functionality of direct sales success platforms beyond what the industry has ever seen. To understand the increasingly dispersed and complex landscape, the top 11 vendors and their capabilities are analyzed below in alphabetical order.

The relationship-building app for sellers. More at sellwithami.com

Areas of focus

Customer and consultant – an app for individual sellers, providing order history, message templates, product listings and invoicing.

Global capabilities

Yes

Adoption & onboarding programs

Onboarding upon launch and continual training on new features.

Key customers

Lilla Rose, Tropic, Scentsy

Sales growth and automation software for direct sales consultants and network marketing companies.
More at cotano.me

Areas of focus

Task automation, message templates, reminders, tags and notes.

Global capabilities

English, French, Russian, Ukrainian

Adoption & onboarding programs

Live Chat

Key customers

Leroy Merlin, ERV, Glovo

Direct sales mobile app for distributor retention and productivity for direct sales. More at krato.com

Areas of focus

Consultant focused app focused on onboarding, gamification, distributor engagement and corporate communication

Global capabilities

N/A

Adoption & onboarding programs

Live online support, Webinars

Key customers

Sweet Minerals, Cara, Trades of Hope

Capterra reviews & score

3 reviews, 5/5

MLM software where the focus is on the customer’s shopping experience and ease of enrolling distributors. More at marketpowerpro.com

Areas of focus

Onboarding, commission payments, compensation plans and marketing.

Global capabilities

Yes

Adoption & onboarding programs

In Person, Live Online, Webinars and Documentation.

Key customers

Kingdom’s Candles, Chels Wellness International USA, MakeUp Eraser

Capterra reviews & score

4.7/5 (35 reviews)

Free mobile-friendly CRM for MLM professionals. More at pamtree.com

Areas of focus

Consultant focus – contact management, self-created to-do lists, prospect messages, content uploads and social media posting.

Global capabilities

N/A

Adoption & onboarding programs

Consultant-app only, team workshops available, online chat, email and phone support.

Key customers

Utility Warehouse, Tropic, Forever Living

Capterra reviews & score

1 review 5/5

Sales enablement platform exponentially increases revenue by enabling and empowering field consultants and leaders to focus on income-producing activity. All while providing corporate teams with the data, insights and innovation for the digital-first future. More at getpenny.com

Areas of focus

Customer: AI-powered customer care cycle.
Consultants: Smart prospecting, centralized content, daily and contact organization.
Leaders: Duplicatable process, real-time team trending analysis and AI-driven performance insights.
Corporate: Performance insights, unified digital field experience.

Global capabilities

Yes

Adoption & onboarding programs

Global account and site configuration, proof of concept programs, dedicated success teams for onboarding, customization, roll out and training.

Key customers

Isagenix, Truvy, FuXion

Capterra reviews & score

31 reviews, 4.6/5

Performance enablement platform delivers the right learning activity to the right individual at the right time.
More at rallyware.com

Areas of focus

Consultant and leader focus: onboarding, leader training and distributor training programs.

Global capabilities

Yes

Adoption & onboarding programs

Pre-launch KPIs, customization and configuration

Key customers

Pawtree, Velofix, New Avon

Capterra reviews & score

16 reviews, 5/5

Content repository and sharing technology for consultants in direct sales, general business, coaches and trainers. More at rapidfunnel.com

Areas of focus

Consultants: content sharing, prospecting, email campaigns.
Leaders: field contests & rewards.

Global capabilities

N/A

Adoption & onboarding programs

Online tutorials.

Key customers

Beachbody, Organo Gold, Grace and Heart

Capterra reviews & score

N/A

Organizes and manages relationships for networking marketing businesses. More at teamzy.com

Areas of focus

Consultant – distributor CRM and outreach automation.

Global capabilities

N/A

Adoption & onboarding programs

Self-guided onboarding by the user.

Key customers

Individual user rather than corporate-based.

Capterra reviews & score

4 reviews, 4.5/5

Social selling app helping manage prospects, calendar and team all in one place. More at traktivity.com

Areas of focus

Consultant productivity – social selling for consultants, with to-do lists, scripts and team progress updates.

Global capabilities

N/A

Adoption & onboarding programs:

YouTube channel, Video tutorials, Online chat support, Online Help articles.

Key customers

Share Total Wellness, Trades of Hope, Valentus

Capterra reviews & score

N/A.

Sales enablement platform for life sciences, direct sales, entrepreneurs and sales teams. More at verb.tech

Areas of focus

Customer and consultant – automatic sampling, interactive video and challenge-based consultant education programs.

Global capabilities

Yes

Adoption & onboarding programs

Provide onboarding help, customization of challenges and branding.

Key customers

Hologic, Vasayo, Invitae

Capterra reviews & score

N/A